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User manualWelcome to Vexel

Start here · Chapter 1

Welcome to Vexel

Vexel is a production office for AI video. A Claude-powered Director takes your idea from brief to delivered cut: it writes the script, casts the film, boards every shot, plans the render and edits the takes, and it stops for your approval before anything costly happens. Every video model sits behind one credit meter.

What you can makeLink to What you can make

  • Commercials: 15, 30 or 60 second spots from a brief, with boards, an animatic and client approval.
  • Music videos: cuts locked to the song’s bars, sections and lyrics, with lip-synced performance shots.
  • Mini series: vertical drama in episodes and seasons with a shared cast and continuity.
  • Freeform: experiments, tests and one-off shots with any model.
A finished music video project in Vexel: the Director on the left and the storyboard on the rightFull size
A finished music video in Vexel: the Director pane on the left, the animatic of 101 shots playing on the right.

How a project flowsLink to How a project flows

  1. Brief

    Tell the Director what you are making, or paste the client brief. Attach photos, the song or reference clips.

  2. Script

    A concept and a timed screenplay in the Script tab.

  3. Cast

    Characters, places, products and voices with reference images in the Asset Bible.

  4. Boards

    Shots with timed segments and camera in the Storyboard, each with a frame.

  5. Animatic

    The frames timed with scratch VO and temp music: watch the film before it is shot. See Animatic.

  6. Render plan and generation

    A model for every shot, one quote, then the video takes in Shots.

  7. Cut

    The takes assembled on the Timeline, with sound and titles.

  8. Deliver

    Masters, editorial handoff and client review links in Deliver.

You approve each stage at a checkpoint, or let Autopilot approve the routine ones. See Checkpoints and Autopilot.

Your first project in five minutesLink to Your first project in five minutes

  1. Create a studio

    Sign up free at app.vexel.video. See Your account.

  2. New project

    Choose New project, pick Commercial, name it and create it.

  3. Brief the Director

    For example: “A 30 second spot for a neighbourhood coffee roaster. Warm, early-morning light, a barista and a regular. End on the bag and the logo.” Press ⌘↵.

  4. Approve the script

    Read it in the Script tab, then Approve & continue in the Director pane, or Request changes.

  5. Keep going

    Approve the cast, the boards and the render plan. Watch the takes arrive in Shots, and the cut on the Timeline.

Words used in this manualLink to Words used in this manual

Glossary
TermMeaning
StudioYour account’s workspace: projects, credits and plan.
DirectorThe Claude-powered agent in the left pane of every project.
CheckpointThe end of a stage, where you approve the work or request changes.
AssetAnything that must stay the same across shots: a character, place, product, prop, voice or look. Mentioned in shots as @handle.
ShotOne camera set-up of the film, with timed segments, camera and a model.
SegmentA timed beat inside a shot, such as [0–2s].
FrameA still for a shot: a pencil sketch or a realistic previz frame.
TakeOne generated video of a shot. A shot can have many; one is In cut.
Render planA model for every shot and one quote for the board.
MasterA finished render of the cut (ProRes, DNxHR, H.264…).
CreditThe one unit every model and the Director are priced in.
Quote / holdThe price shown before a job; the amount reserved while it runs.

Getting helpLink to Getting help

Search the Help Center, read the FAQ, or open a support ticket. Ideas for Vexel are welcome as feature requests.